To: Potential Employer
Re: Next design agent at your service
Elsie Lam has over 10 years of industry experience in the United Kingdom and Canada. She is passionate about typography and excels in handling design cases range from branding, print, advertising, packaging to web design.
She is ready to accept your next design mission.
Elsie Lam is an experienced Graphic Designer based in London, United Kingdom. She is an Associate of Ontario College of Art & Design. Please find time to review her CV (PDF).
If you have a design case you like her to solved, you can contact her here.
| AREAS OF EXPERTISE | |||
| Art & creative direction | Branding & Identity | Campaign development | Editorial layout |
| Packaging design | Advertising | Inclusive communications | Photo retouching |
| Print design | Web interface design | User experience | Sustainability |
| SOFTWARE PROFICIENCY | |||
| Adobe Creative Suite 5 | Adobe InDesign | Adobe Dreamweaver | XHTML/CSS |
| Adobe Photoshop | QuarkXPress | Adobe Flash | Javascript |
| Adobe Illustrator | Adobe Acrobat Pro | Microsoft Office Suite | PHP |
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Functionality, harmony and aesthetics correlate. Graphic Design is about marrying function and design, creating a system of design through thoughts, integrating design with technology, and utilizing technology to communicate. We are often mesmerised by the obsession of catching the next wave of technology and gadgetry; we fail to remember that design is not about drop shadows and Photoshop filters, but that a solid concept is the foundation for a good design and the technology is a method of executing the concept. |
Times have changed and so has design. Graphic design no longer only consists of two-dimensional graphics on a page. It has bled into various disciplines such as ecological design, cyberspace, social networking and packaging design. In the future, graphic design will continue to merge into other creative areas such as industrial design, music and fashion. We are ascending a digital learning curve, and in this age modern designers need to gain fluency in all creative disciplines in order to continue enhancing design quality through harmony and aesthetics. |
Please find time to review the below documents from past missions. If you have a design case to be solved, head this way to get in touch.
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